The AMG C 63 S E Performance launched by Mercedes-Benz India at a starting price of ₹1.95 Crore is officially available for booking and deliveries will reportedly be in the second quarter of the coming year.
A new Mercedes-AMG C 63 S E Performance is ready to disclose the anatomy of the relationship between hybrid technology and top performance. The output is blended with a 2.0-liter AMG turbo-charged engine plus rear axle-mounted Electric Drive Unit (EDU). This powertrain makes a combined output of 500 kW (680 hp) and, upon demand, of max. 1,020 Nm of torque. It takes only 3.4 seconds to run to 100 km/h, and the hybrid system complements overall performance and driving dynamics to deliver an uniquely superior driving experience.
It uses an electric motor to optimize weight distribution, for the improvement of handling and agility, along with an electric-only range of 13 kilometers given to the vehicle.
The AMG C 63 S E Performance is the future of ‘Driving Performance’: For the first time ever, advanced hybrid technology comes together with the thrilling driving experience that embodies AMG. This launch underlines our commitment to bringing innovative, high-performance vehicles to our customers in India” said Santosh Iyer, Managing Director and CEO, Mercedes-Benz India, commenting on the new product launch.
He also spoke about the new business model of Retail of the Future (ROTF) that Mercedes-Benz India has introduced globally, which transformed the way a customer buys through price transparency, elimination of hidden costs, and better profitability for the dealer in the form of minimal inventory. “The success of this model in India has been a benchmark that other markets have adopted to quite an extent – even Germany, the U.K., and several key Asian countries,” he added.
Along with the AMG C 63 S E Performance, two other luxury cars will be unveiled by Mercedes-Benz India before the end of the year. The new variants of the AMG C 63 S E Performance are reportedly an attempt by the brand to cement its position further in the Indian luxury car market. It will be priced over ₹1.5 crores per car.
The launch further reiterates Mercedes-Benz India’s commitment to offering innovative, high-performance products tailored to suit the discerning Indian customer.
